Site Onboarding Overview

Learn about how to integrate Nativo ads into your site for both monetization and direct sales.

Unlike standard display ads, that render the same creative on every site, native ads require a few extra integration steps to render a perfect site-specific creative. Your Nativo success team will guide you through this process end-to-end but you can learn more about the steps by reviewing the guides in the section.

We provide multiple integrations options, depending on your specific needs, to ensure that Native ads always look great on your site and are easy for you to manage.

A complete Nativo integration includes both native placements and a landing page experience. Onboarding both elements allows you to access to all of Nativo's demand and take advantage of all Nativo Platform direct sales tools.

The Nativo Platform Success team will provide suggestions on ad placements based on site layout and proven best practices. You can also provide mocks of ideal ad placement for the Nativo design team. Nativo’s team will then design all applicable placements for your review and approval.

You provide an empty content page on your CLP and Nativo's Platform Success team handles the rest. Publishers may opt to provide designs for multiple experiences for direct sales.

Note that Nativo’s brand advertisers commit to large budgets and high CPMs for our exclusive sponsored content format called Native Article. This execution is only available for publishers who have a Content Landing Page.

Nativo is an advocate of a transparent and fraud-free digital ad ecosystem, which is why we promote ADS.TXT. In order to provide our publishers with the highest level of ad quality from our direct partnerships with agencies and brands, ADS.TXT must be implemented before going live with Nativo demand.

The guides in this section cover important integration topics including the following.