How To Verify A Tracker Is Working
To test whether a tracker is firing the first thing you will want to do is enter a tracker into the system. Here is an example of a valid click tracker that has been entered into our system:
Once this is done, you will want to save the ad and then preview it by selecting the preview ad option from the dropdown next to the ad:
Once you select the publication that you want to preview the ad on, your browser will open to a url that looks like this:
The first thing you will need to do is remove the '&prx_ro=s' token on the end of the url so it looks like this instead:
🚧Remember To Remove The Preview Parameter From The Preview URL
Failure to remove the '&prx_ro=s' parameter from the url string could prevent a third party tracker from firing properly when previewing an ad in the Nativo platform.
Now you will want to open developer tools, go to the network tab, and then enter part of the tracker url into the filter and then refresh the page and you should see it either fire successfully or see an error. For example, here is an invalid tracker that was entered into our system:
And as you can see if you navigate to the ad url in chrome and then open developer tools and refresh the page you can see the invalid tracker throws an error:
However we see a valid (302) response when we test the valid tracker using the same method:
Generally speaking you should see the tracker fire successfully and see a valid server response (ie. a 200 or 302) if everything is working properly.
What To Do When A Tracker Isn't Working
The Nativo Platform will not attempt to fire third party trackers when their event is incompatible with the campaign budget rate type. For example, the Nativo Platform does not consider an impression a billable event with certain budget types (ie. a CPC budget), so the system will not fire a third party tracker if the event associated with the tracker is set to 'impression' and the campaign budget type is set to CPC. To get around this issue, you can just change the event to 'on ad render' and the tracker should fire once the event type as been updated.
📘Other Issues?
If you are experiencing any other issues with third party trackers or have any additional questions, please contact your Account Manager or email [email protected].