FIVE is the magic number for optimal AToC and CTAr
ATOC jumps 58% and CTAr increases by 180% when list items increase from 3-4 items to 5+
Need to Boost CTAr? Include 7-8 Listicle Items
With 7-8 listicle items CTAr jumps another 77%
Hyperlinks Are Key Traffic Drivers
Articles with 1-9 links have a CTAr 3.4x higher than those with none. CTAr increases 72% with 11-20 links and 50% with 22+ links.
Enhance Your Listicle with Video
Listicles that include video see 15% higher AToC and 76% higher CTAr
Keep Audiences Focused By Removing Banners
Listicles without banners have 44% higher AToC and 38% higher CTAr